How to create a Facebook Page for your business

Updated 3 Oct 2026 by TopOnMaps team

Quick answer

Log in to your personal Facebook account, open Pages and choose Create new Page. Add the business name and a category, then fill in your bio, contact details, location and hours. The Page is free. There's no separate verification step for a basic Page; Meta's verified badge is an optional paid subscription.

Who should list on Facebook

  • Almost every local business. Many customers check Facebook for photos, timings and recent posts before visiting.
  • Businesses that also want an Instagram or WhatsApp Business presence, since these connect to a Page.

You can skip it if

  • Nobody will post or answer messages. An empty Page with unanswered messages looks worse than none. Keep at least the details correct.

Free or paid?

  • What's free

    Creating and running a Facebook Page is free.

  • What's paid

    Boosted posts and ads are paid. Meta Verified for businesses is a monthly or yearly subscription with eligibility rules; check the current price inside your Page settings.

How to list on Facebook

  1. Log in with your own profile

    A Page is created from a personal account. Use the owner's real account, not a fake profile made for the business, which Facebook can disable.

  2. Create the Page

    On a computer, open Pages and click Create new Page. On the app, open the menu, tap Pages, then Create.

  3. Name and category

    Type your business name exactly as it appears on Google. Choose the category closest to what you do.

  4. Add contact info, location and hours

    Fill in phone, address, website and opening hours. On mobile, Facebook asks for these right after the Page is created.

  5. Add a profile picture and cover photo

    Use your logo or shopfront for the profile picture. The cover can show your business, team or work.

  6. Add a second admin

    Give a trusted partner or family member access too, so you don't lose the Page if one account gets locked.

How verification works

  • A basic Page doesn't need verification to go live.
  • Meta Verified for businesses is optional and paid. Meta lists eligibility requirements, and not every plan is offered to every business.

Keep it matching your Google profile

  • Use the same name on your Page as on Google. Don't add slogans or city names.
  • Enter the address in the same format as Google, including PIN code.
  • List the same phone number. If you use WhatsApp Business, keep that number the same too.
  • Update hours on Facebook whenever you change them on Google, especially for festivals.

Common problems

  • Page made by a former employee

    If you can't access it, ask that person to add you as an admin. If that's not possible, use Facebook's help pages to report it.

  • Two Pages for the same business

    Pick the one with more followers and correct details, move everything there and delete or merge the other from Page settings if available.

Questions

Do I need a Facebook Page if I have Instagram?

It helps. A Page is where Facebook shows your address, hours and phone, and it links your Instagram business account to Meta's business tools.

Does my Facebook Page help on Google?

It won't raise your ranking on its own. It's one more place where your details match, and it often shows up when people search your name.

Is your Google profile right?

Directory listings work best when they copy a correct Google profile. Get a free audit of your listing and see what to fix first.

Check my Google listing free

Related guides

Sources

Official Facebook pages we checked on 3 Oct 2026. Steps and prices can change, so check them before you pay for anything.