Google Business Profile for cafes in India

Pick your categories

Also add, if they fit

• Add "Bakery" only if you bake bread or cakes yourself and sell them to take home. A cafe that buys in cakes isn't a bakery.
• If you're a chai and snack point more than a sit-down cafe, "Tea house" or "Snack bar" might describe you better. Check what Google suggests when you type it in.

See every business type in the category finder

Menu and details to fill in

Your menu, prices and attributes do the selling. Keep them current.

• Full menu with prices: coffee, tea, coolers, snacks, meals and desserts
• Best-sellers marked with photos
• Attributes: Wi-Fi, outdoor seating, power sockets, pet-friendly, good for working
• Breakfast hours, if they differ from your full menu
• Delivery and order links
• Space for small parties or birthday bookings, if you offer it

Photos that work

• Your seating area from the door, showing the feel of the place in natural light.
• Your corner or wall that people like to photograph, if you have one.
• Signature drinks and plates, styled the way you serve them.
• The counter and display of cakes or snacks.
• Laptop-friendly tables with sockets, if you want working customers.
• Evening lighting, if the place looks different after dark.

What to post about

• Monsoon menus like masala chai, pakode or hot chocolate.
• Summer coolers and cold brews when the heat starts.
• Live music, open mic or board game nights.
• Quiet hours for students during exam season, if you welcome them.
• Holiday hours and any special Christmas or New Year's Eve menus.

When and how to ask for reviews

Ask when the customer pays at the counter or when you clear their table. Regulars who come every week are your best reviewers, so ask them once in person.

1. 1

   QR at the counter and on tables

   A small stand on each table works well in a cafe because people stay longer and have their phones out.

2. 2

   Staff ask at payment

   "Hope you enjoyed it. A Google review would really help us." Every customer, the same line.

3. 3

   Encourage photos

   Ask people to add a photo of their drink with the review. Customer photos help your profile a lot.

4. 4

   No free coffee for reviews

   It's against Google's rules. Ask everyone, offer nothing.

Whenever you ask, Google's rules apply: ask every customer, not only the happy ones, and never offer anything in return for a review.

Mistakes to avoid

• Old photos after a makeover

  If you've changed the interiors, upload new photos and remove old ones you added. Old photos make people think they've come to the wrong place.

• Attributes left empty

  If you don't mark Wi-Fi or outdoor seating, you can miss people who filter for them.

• Hiding the parking problem

  If parking is hard, say where people can park in your description. Surprises turn into reviews.

Questions